HEJ, HELLO!
I'm ALICE

Art director and Graphic designer from Sweden. 

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It’s often said that dog owners resemble their dogs, or vice versa.

And yes, I guess I’m a bit like my pug Elsa... at least when it comes to personality...
Of course, there are also things that set us apart.

For example, Elsa doesn’t climb or do tufting in the evenings.

She also doesn’t know how to handle a camera, but she’s happy to model. She hasn’t helped me build our van, but she loves going on road trips with me on our free time.
 

As a child, I grew up in a world where art and creativity were a big part of life. Weekends meant a paintbrush in the hand, music in the background, and the freedom to be creative. It was there that I realized my joy and energy come from seeing ideas take shape – an insight that eventually led me to the role of Art Director.

But it took a few years, several travels, and a variety of experiences.
 

So, people say I’m much like my pug Elsa – social, curious, and brave, with the ability to sniff out exciting ideas and opportunities to learn something new.

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​This is me, but not all!

Want to know more? 

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