Kombutcha
is going boozy.
Chido! If you’ve ever watched a Mexican TV show, it’s very likely that you’ve heard this word used. It's a slang for something being delightful. Chido Kombucha takes it's inspiration from Central American flavors.
It has a playful design that will contribute to a strong and recognizable brand.
Type of project: Client project
Client: Chido Brewery
Responsibilities: Design, print and illustrations.
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Brief
Hard Kombucha is appealing to today’s health-conscious consumers, and people who are looking for something exciting and out of the ordinary - a different alternative to beer and artificially flavored ‘ready-to-drinks’.
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Mission: A new kombucha brewery is planned to launch in Sweden, distinguished from other breweries by being the first on the market to produce alcoholic kombucha.
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Your mission is to package the new kombucha and help the client reach out to the consumers.